Search Jobs

Paid Media Manager – Brand

Remote

Our client, a performance marketing technology company is looking for a Paid Media Manager.

Responsibilities:

  • Run hyper targeted paid search campaigns on Google for highly competitive gambling search terms across a range of regulated US gaming markets and jurisdictions.
  • Create compelling ad copy and calls to action to elicit clicks and conversions for searches related to sports betting and online casinos.
  • Report, optimize, and monitor campaigns for performance to maintain a profit margin across all campaigns.

Qualifications:

  • 5+ years experience in paid search marketing.
  • Bachelor’s degree (or higher).
  • Deep knowledge of Google Ad Words
  • Up-to-date with the latest trends and best practices in search engine marketing
  • In-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite).
  • Experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends).
  • Strong analytical skills and experience generating SEM reports.
  • Familiarity with A/B and multivariate experiments.
  • Extreme attention to detail.
  • Organizational skills are a must.

Job Application